Copy that turned an overflowing content calendar into opportunity

Website Copy

Marketing Content

Paid Advertising

Gated Content

Kintone had plenty to say. They needed the copywriting bandwidth to say it well.

As Kintone expanded its presence in the US, new campaigns, channels, and content needs created more work than the internal team could handle alone. Nouvel Age became an extension of the team, providing the copywriting support needed to turn ideas and requests into polished, on-brand content.

Kintone’s US growth created more demand for marketing copy than its internal team could handle. They needed reliable support that could increase output while keeping every piece unmistakably Kintone.  

They needed writers who could:  

Understand the product
Learn the voice
Pick up work without creating more work

Our Approach

Learn the product

We developed a working understanding of Kintone's platform so the copy could communicate its value clearly without relying on jargon or feature-heavy explanations.

Write like Kintone

We carried the brand's approachable personality into everything from long-form educational content to conversion-focused marketing copy.

Turn ideas into action

Instead of requiring heavily developed briefs, we helped shape topics and messaging into polished copy that could move through the content pipeline faster.

More high-quality copy out the door without adding more work to Kintone's plate.