Paid Advertising
A bigger media budget. An even bigger impact.
Tastefully Simple wanted to scale its paid media investment without sacrificing performance. We refined its Meta and Google Ads strategy to expand reach, strengthen the customer journey, and drive more purchases. From 2024 to 2025, purchase conversion value increased 54% to $3.94M, while paid media reach grew to 11.6 million, demonstrating how strategic investment can deliver growth beyond increased ad spend.
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From hidden gem to a $5M growth story.
Ofland Escalante offered an unforgettable outdoor experience in a destination many travelers had yet to discover. We combined destination-led storytelling with paid search, social advertising, and retargeting to build awareness, capture travel intent, and drive direct bookings. The integrated growth strategy helped support a fivefold increase in annual recurring revenue, triple website traffic, and significantly more repeat bookings.
Reactivating ads. Reigniting growth.
Tudaloo needed to rebuild its paid media momentum and reconnect with shoppers across its growing product lineup. We developed a coordinated Google and Meta Ads strategy that paired playful, product-focused creative with targeted campaigns across the customer journey. Following ad reactivation, early July sales showed renewed momentum, supported by a mix of awareness, search, and conversion-focused advertising.
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