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How Long Does it Take Before Paid Advertising Campaigns Deliver Results?

Running a strategic ad campaign requires at least 3 months to set up a marketing foundation, generate meaningful data, and optimize results.

A Handy Glossary of Our Most-Used Digital Marketing Terms

Digital marketing is awash with acronyms and terminology. This glossary gives clear, concise definitions of the most commonly used terms.

The New Age of Social Media Advertising Segmentation & Targeting

Tech companies’ new privacy settings have roiled the world of paid advertising. Read about the privacy changes and our response.

What’s the Difference Between Search Engine Marketing and Pay-Per-Click Advertising?

Pay-per-click (PPC) advertising is one tool (and the most important) within a comprehensive search engine marketing (SEM) strategy.

What Does a Social Media Marketer Do and Why Would You Need One?

Did you know that for all the ungodly number of hours of social media you consumed, that there most likely was a social media marketer behind every post?

Top 5 Digital Marketing Trends to Implement in 2021

By the time you finish reading, you’ll know exactly how evolution can help you learn the ins and outs of the latest digital marketing trends of 2021.

How to Create a Digital Marketing Strategy & Plan from Start to Finish

Learn how to create an effective marketing strategy for your business to scale its conversions and boost your cashflow.

What Is a Full-Service Digital Marketing Agency?

A full service digital marketing agency handles all aspects of a business’s online presence, from content creation and advertising to website development and strategic planning.

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